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Thursday, October 21, 2004  Signage  On South St.: a business called "Locksmith"—and it's a hair salon. I actually stopped in front of it and say "Hey, that's pretty clever." (And when I say "say," I mean it; I often talk to myself, mostly sotto voce, a habit I picked up when we first got the bird; talking to a pet feels less silly when the pet can talk back. [Not that she does talk, but eventually she probably will. And she'll hold up her end of the conversation with twittering and chattering for as long as your voice holds out.]) This one wasn't an official business sign, but it can still go under a "Signage" title: a for-sale-by-owner truck, with the usual soap-writing on the windows: phone number, asking price, mileage, and the claim that it "RUNS EXCEL." My immediate smart-ass thought: "That's pretty impressive, most used cars only have Lotus 1-2-3." (I didn't say that one out loud. And yes, I know that "EXCEL" was short for "EXCELLENT.") [ at 4:35 PM • by Abby • permalink •   ]

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